Simone Laurent

Client Results & Retention Strategist

Simone Laurent has spent her career studying the gap between what coaching programs promise and what they actually deliver — and more importantly, what separates the programs that close that gap from the ones that don't. Her work focuses on the operational and relational systems that drive client outcomes: onboarding architecture, milestone tracking, accountability design, and the subtle interpersonal dynamics that determine whether a client stays engaged or quietly disengages. Simone's "Client Success Velocity" model, which she developed after auditing the delivery systems of 35 coaching businesses, identifies the seven critical touchpoints in a client's journey where retention is either won or lost. She is a fierce advocate for the idea that client results are not a function of client effort alone — they are a function of program design. She writes for Capital Attention's Client Results category with the conviction that great coaching is a system, not a talent.